California’s New Account Deletion Law: ECJ Partner Jeffrey Glassman Shares Key Compliance Insights

California has enacted AB 656, a groundbreaking law requiring social media platforms to provide a clear “delete account” button and honor data deletion requests within 45 days. ECJ Partner Jeffrey R. Glassman was recently featured in an interview discussing the law’s far-reaching compliance challenges, emphasizing that its seemingly simple requirements mask complex backend obligations. Glassman cautioned that platforms must map data flows across global systems to ensure full compliance and avoid regulatory and reputational risks. Companies should begin preparing now to meet these standards before enforcement begins on January 1, 2026. 

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